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On my LinkedIn newsletter, I share fun and insightful tips to help you improve your English at work.
Wie finde ich einen texter für englisch und deutsch?
Wie du einen Texter für Englisch und Deutsch findest, um überzeugende Content für deine Website oder Blog zu erstellen.
How do i write an event follow-up email in english
After a trade fair, you want to send an email to the prospects you met there, but are unsure what to write. Tips and two helpful email templates by a native speaker copywriter.
Wie schreibe ich eine out-of-office email auf englisch?
How to write an out-of-office email in English, including templates by a native English speaker
Wie erstelle ich einen Marketing Leitbild – Mission Statement – auf Englisch?
Keine Marketingabteilung? Kein Problem! Hier erfährst du, wie man einen Marketing Leitbild zur Förderung eines kleinen Unternehmens erstellt.
You can say „you“ to me
Es gibt eine amüsante Anekdote, die in Deutschland über die Äußerungen von Helmut Kohl (oder vielleicht Heinrich Lübke) zu Ronald Reagan (oder der Queen) erzählt wird. Ich konnte nicht herausfinden,...
Is ‚Home Office‘ Denglish?
Aus naheliegenden Gründen habe ich in letzter Zeit über den Begriff " Home Office" nachgedacht. Jeder arbeitet im Home Office. Aber wussten Sie, dass dies, wie die Worte " Handy" und " Beamer",...
5 Tipps für erfolgreiches LinkedIn Networking auf Englisch
Sie würden LinkedIn gerne für Networking auf Englisch nutzen, aber Sie sind etwas unsicher in Bezug auf Ihre Englischkenntnisse? Wie die Deutschen sagen 'Kein Meister ist vom Himmel gefallen'* Es...
Was bedeutet Buzzword?
Vielleicht haben Sie dieses Wort irgendwo gelesen und fragen sich, was “Buzzword" bedeutet. Es ist ein Wort oder eine Phrase, oft Jargon, das zu einem bestimmten Zeitpunkt oder in einem bestimmten...
Global Employer Branding to Attract International Candidates
Excellent global Employer Branding in international recruitment is vital. The war on talent means that it is increasingly challenging for organisations in the DACH region to recruit qualified...
Reach Your Target Audience with Cross-Cultural Understanding
If you want to be successful in an overseas market, it is vital to understand the mentality of your target audience. Cross-cultural understanding goes beyond language. It's about the way that people...
How Brexit can help German SMBs recruit a highly skilled English-speaking workforce
Did you know that around 80 000 Germans work in the UK? Many of these people have been there for decades, have steady jobs, homes and families in Britain. Some will stay in the UK after Brexit,...
How to find readers for your B2B blog in English
You've decided you need an English B2B blog and you've already decided on your target audience and your content strategy. Now it's on to the next stage. How do you find readers for your English B2B...
The Importance of Employer Branding
Here's a question for business owners and top management.If you were looking for a new job, and you had never heard of your company, would you apply for a position there?Go and look at your career...
British vs American English – Which is Best for Your Company?
One of the first questions I ask a new client is 'American or British English?' Which should you choose, and why? There isn't a simple answer to this question (which is handy, otherwise it would be...
How to Optimise English Content Creation for your International B2B Blog
You've set up your new English B2B blog but before you begin, you need to take a moment to optimise your English content creation strategy. If you just start writing, you'll end up with a mix of...
German Friends – Stop Using the F Word in Business English!
We were sitting at the breakfast table, the sun shining through the windows as the children played with the dog under the table. I poured our guest another cup of coffee while he talked about the...
7 Questions to Brainstorm Before You Set Up an English Blog
You've read my last post and decided to go ahead and start a company blog in English, but before you do, there are some basic questions to answer. Don't even begin to think about what you'll write...
How to Build a Successful English Corporate Blog in Germany
Wir brauchen einen Blog. In Englisch!” If you have just announced this, or your boss has told you this, then you may be wondering where to start. Or maybe you are looking for some help to convince...