English tips
If you work in marketing and your company’s target audience is English-speaking, this is the place to find helpful tips on communicating in English.
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On my LinkedIn newsletter, I share fun and insightful tips to help you improve your English at work.
How to find a Copywriter for English and German
My computer pings as an email pops up in my inbox. A list of job advertisements from LinkedIn. ‘Gesucht: Texter, deutsch/english’. I am...
How do i write an event follow-up email in english
After a trade fair, you want to send an email to the prospects you met there, but are unsure what to write. Tips and two helpful email templates by a native speaker copywriter.
How do I write an out-of-office email in English?
How to write an out-of-office email in English, including templates by a native English speaker
How to define your (English-Speaking) Target Audience
As a company based in Germany with international customers, your online marketing outreach is essential. You need to define your...
What is a Marketing Mission Statement, and how do you create one in English?
Are you creating your content marketing strategy? Or putting together your new website? If so, then one of the first things you should do...
You can say “you” to me
There's an amusing anecdote that is told in Germany about words uttered by Helmut Kohl (or maybe Heinrich Lübke) to Ronald Reagan (or the...
Is ‚Home Office‘ Denglish?
For obvious reasons, I’ve been thinking about the term ‚Home Office‘ recently. Everyone is working in Home Office. But did you know that,...
Lost in translation : Convince yourself
When I look at websites of German companies, I can generally tell if a native speaker wrote the English version. One of the most common...
Is ‘Home Office’ Denglish?
For obvious reasons, I've been thinking about the term 'Home Office' recently. Everyone is working in Home Office. But did you know that,...
Buzzword Bingo and Non-Native English Speakers
Perhaps you've read this word somewhere and are wondering about the meaning of 'Buzzword'. It is a word or phrase, often jargon, that is...