English Text Services
Copywriting Ghostwriting Storytelling
I'm an English native speaker copywriter.
I create marketing content for companies in the DACH region to help them win global customers and employees.
Copywriting
Imagine being able to give a short outline of what you wish to convey to your customers — in German, naturally — and then receiving sparkling and persuasive text in English for your website, brochure or social media channels.
Executive Ghostwriting
You have the knowledge, the insights and the experience to be a thought-leader in your industry but you don’t have the time or the English language skills to express yourself.
Storytelling
You want to present information to your customers and stakeholders in a way that keeps them reading to the very last line. Tell them a story.
Passion
I love to discover the special thing that makes you or your organisation different. Why should clients choose you over your competitors?
What is your very individual story, that makes your clients trust you? Let me help you step into the limelight.
German C2
While I don’t offer my copywriting services in German, I understand both text and tone in written German and speak the language fluently (even with a light regional accent!)
Sales & Marketing
I have many years experience of working in sales and marketing, both in retail and in B2B.
I understand your questions regarding topics such as lead generation and management, messaging and content marketing.
When we start working on a text, my first questions are, ‘Who is your target audience? What is your key message? What do you want the reader to do next?’
I write texts that move the reader to take action.
Writing Skills
I write engaging and persuasive copy which explains even complex topics in easy-to-understand English.
The target audience may be native US or UK speakers, or non-native speakers. They’ll always understand my texts.
Cross-Cultural Experience
After living and working in several European countries, with colleagues & friends from different cultural backgrounds, I’m accustomed to tailoring the message to suit the audience.
Stories from the Storyteller
Global Employer Branding to Attract International Candidates
Excellent global Employer Branding in international recruitment is vital. The war on talent means that it is increasingly challenging for organisations in the DACH region to recruit qualified employees in their home country. In addition, if your company sells goods...
7 Questions to Brainstorm Before You Set Up an English Blog
You've read my last post and decided to go ahead and start a company blog in English, but before you do, there are some basic questions to answer. Don't even begin to think about what you'll write or how the blog will look until you've sat with your team and come up...
The Importance of Employer Branding
Here's a question for business owners and top management.If you were looking for a new job, and you had never heard of your company, would you apply for a position there?Go and look at your career pages on your website and be honest with yourself. Does your company...
