How do I write an out-of-office email in English?
How to write an out-of-office email in English, including templates by a native English speaker
How to define your (English-Speaking) Target Audience
As a company based in Germany with international customers, your online marketing outreach is essential. You need to define your English-speaking target audience so that you understand their problems and their needs. And then you can target your marketing to meet...
What is a Marketing Mission Statement, and how do you create one in English?
Are you creating your content marketing strategy? Or putting together your new website? If so, then one of the first things you should do is to create your content Marketing Mission Statement. It serves as the foundation for all your marketing activities and will help...
You can say “you” to me
There’s an amusing anecdote that is told in Germany about words uttered by Helmut Kohl (or maybe Heinrich Lübke) to Ronald Reagan (or the Queen). I couldn’t track down the truth of who said it to which foreign leader, but apparently, the words uttered...
Is ‚Home Office‘ Denglish?
For obvious reasons, I’ve been thinking about the term ‚Home Office‘ recently. Everyone is working in Home Office. But did you know that, like the words ‚handy‘ and ‚beamer‘, these aren’t Leihwörter from English? Home Office is DENGLISH! What is Denglish? And with...
