If you communicate in English regularly – whether in marketing, sales, or in your daily life – you know how hard it can be to find the right words.
On this page, I share thoughts, ideas, and insights from my work as an English copywriter and translator in Germany to improve your business English and your feel for the language and make your English clear, compelling, and authentic.
You’ll find practical tips on how to avoid Denglish and ‘False Friends’, improve your writing style, and communicate comfortably across borders and cultures. I’ve also prepared helpful templates for common business emails, and ideas on how to make your English communication easy to understand, confident, and effective.
Advice on writing clear,
persuasive, and engaging
English copy
Improve your writing style,
write better emails,
and avoid Denglish
Adapt your German content for
English-speaking markets
while keeping a consistent brand voice
Whether you want to improve your English marketing content
or feel more confident communicating internationally –
these resources will help you find the right words.
What does ‘wertschätzend’ really mean in English? A reflection on language, authentic communication, and what Wertschätzung looks like in corporate communication today.
A helpful guide to the em dash—the long dash people often confuse with a hyphen—and why it doesn’t prove a text was written by AI.
The German word “Digitalisierung” is often mistranslated – is digitization or digitalization the right word? Learn the difference between these two words, and how they relate to digital transformation.
Denglish might sound fine to German ears, but it can confuse native English speakers. Discover what Denglish is, why it matters in business communication, and how a native English copywriter in Germany can help you avoid it.
Not sure whether to write “Hi,” “Dear,” or “Good morning”? Here’s a guide to English email greetings — from best to worst — with tips for sounding natural and professional.
Need to write a business inquiry email in English? Here are clear examples, templates, and writing tips to help you sound confident and professional in any situation.
Have you ever wondered if a copywriter can create content in English and German? It sounds handy, but it’s quite unusual. Here’s why it’s so difficult to find a true bilingual copywriter, and what works better.
“Du or Sie?” – The eternal question in German business communication. Here’s why I decided to switch to “du” – and what it says about tone and culture.
‘Home Office’ sounds English, but it’s Denglish. Find out why a lot of Germans get this wrong, and what you should be using instead.